camplify.

We partnered with Camplify to showcase the sense of fun, freedom, and adventure that comes with hitting the open road and to remind audiences that you don’t need to travel overseas to have an unforgettable holiday. The brief focused on celebrating local exploration, spontaneous travel, and the simple joy of life on the road.

As we are a South Australian based company, we were especially passionate about highlighting the beauty of our own backyard. Shot throughout South Australia during spring, the campaign captured coastal drives, wide open landscapes, and the everyday moments that make a road trip memorable. The final deliverables included a cinematic hero film supported by a gallery of images, with a nostalgic feel, all designed to inspire people to explore more of where they live and to see just how accessible adventure can be with Camplify.